An Overview

Do you struggle with pricing your work? We sure most artists have the same problem.

 

As an artist, you understand making a part of your job just like the back of your hand. you'll probably paint blindfolded and are available up with a decent-looking piece. you've got spent thousands upon thousands of hours honing your craft. What we frequently struggle with is that the part that comes after we put that last final touch on an artwork—pricing.

Pricing is awkward. Setting a price on something that's so deeply personal and doesn't have a group market price is even more awkward.

So, how does one start setting the costs for your artwork so you'll get the salary you deserve? If you do not have a uniform history of selling your art during a particular price range or during a particular market, follow these rules to urge started.

 

1. research the prices of comparable artists

How much do similar artists charge for their work? Is there a pattern during this pricing? Put your research cap on and begin trying to find artists that have similar work to what you're currently producing.

Seeking out artists who have similar work will offer you a far better idea of what you'll and will be charging. Confirm you're making an honest evaluation of your work then comparing it to artists with an identical style, working during a similar medium, with an identical amount of experience, also as selling within an identical geographical region.

 

 

2. know your audience

As an artist, you have to know your target audience.It takes for you to answer the following questions. Are you getting to sell your artwork locally? Regionally? Nationally? Or Internationally? Are you targeting younger generations? Or retire art collectors? Are you targeting wholesales o retail?

Answering these questions will play a big role in what should be the simplest possible price range for your art.

 

 

3. keep the same price for your studio and galleries

If you’re thinking of selling work from your studio at lower prices than your gallery, re-evaluate. Galleries put time and energy into their sales and usually aren’t happy to find out you’ve been selling work for tons less. Other galleries could study this and be less inclined to figure with you. confirm you've got set prices that are generally equivalent for your studio and your galleries. That way people can purchase your beautiful work from either place, and you'll maintain a positive relationship together with your galleries.

 

 

4. have confidence and stand by your price

Whether you sell a lot of labor or are new space, believe in yourself and your prices. If you don’t, buyers will figure it out quickly. State your price firmly and let the customer respond.

 

 

5. calculate your expenses

Add up your cost of materials, rent, or portion of rent if you draw reception and the other associated costs. These costs represent your expenses. Double that quantity.

 

6. price your points low

Print prices should be calculated based on materials cost. If you’re making your prints yourself, calculate the value of paper and ink, and therefore the time it takes to print. Double that quantity to reach your low-end print price. This price is perhaps way too low, so be happy to regulate this price to be competitive with other prints in your market.

 

 

strategy

Let’s say you establish your multiplier at $8 per square inch and, you have a client that would like to purchase art in a 5 x 5 canvas (25 square inches).

So, by doing a little math, we have $8 x 25 = $200

You now know you need to charge $200 for the job.

Note:

Your skill, your talent, your vision, and your skill are unique. You. Are. Special. Please don't undervalue the work you are doing, or the impact your work has on others. There’s just one you, and you're worth quite you give yourself credit for.